Just Sold posts that go nowhere
A graphic and a caption — with no next step for homeowners.
For seller lead generation
Your last sale is your best seller lead magnet.
Neighbors notice when a home sells. A Just Sold campaign that asks “thinking about selling?” and leads to a short seller readiness assessment turns that attention into listing conversations.
The problem
What gets in the way today.
Cold farming
Mailers and door knocks without knowing who is actually thinking of selling.
Unprepared appointments
The first meeting is spent learning what the seller wants.
How PropertyMediaIQ helps
One listing profile. Four connected products.
Just Sold seller campaigns
Post, email and postcard that invite homeowners to SellerIQ.
Lifecycle campaigns →Seller readiness assessment
Timeline, motivation, condition, price expectations and priorities.
SellerIQ →Prepared conversations
A seller report and call brief before you call.
Seller questionnaire guide →The flywheel
Every listing you market well produces the next one.
How the products connect →The workflow
What a week looks like.
- Mark the listing Sold.
- Generate the Just Sold campaign with its seller lead assets.
- Post, mail and email the campaign around the sold home.
- Homeowners complete SellerIQ and opt in.
- You prepare the listing appointment with their priorities.
RECOMMENDED PLAN
Agent Pro — $79/month
Just Sold and seller lead campaigns are lifecycle campaigns, included in Agent Pro and Team. SellerIQ itself is on every plan.
Get started →Compare all plansQuestions
Does SellerIQ show a home value?
No — it never produces a valuation. It prepares your pricing consultation.
Can I use SellerIQ without a sold listing?
Yes. Share the link on your website, in your newsletter or at open houses.
Where do seller leads go?
Your Lead Inbox, with a report and call brief, and Lofty on Team.
Related guides
See it on one of your listings.
Free plan, no card. Your first marketing kit in about a minute.